MUST HAVE #6: UNCLUTTERED, MODERN EXAM ROOMS
What clients see in the exam room often determines what they think about the medical side of the practice. Dimly lit, smelly, and cluttered exam rooms will raise a red flag for any client.
“You could have the greatest reception area in the world, but if the exam room is messy, the client is going to think that’s what your practice is like,” Chapel says. He recommends a bright, clean, orderly exam room with a good ventilation fan. The exam room is also a great place to showcase high-tech equipment, such as an X-ray reader or exam light, because it shows clients you run a state-of-the-art practice.
